Step Into The Alchemist's New Celestial Bar in London: A Fusion of Victorian Science and Modern Mixology
Immerse yourself in cosmic allure at London’s newest cocktail haven, The Alchemist, where the art of mixology meets the mystery of the universe.
DesignLSM, a multi-disciplinary design agency, reveals its latest project in the pulsating heart of the city—a place where drinks and atmosphere blend to create an unforgettable experience.
The Alchemist, already a beloved brand for its theatrical mixology, has embraced an evolutionary design step with DesignLSM’s help, infusing its space with a narrative that transcends the ordinary. Building on the triumph of their 2022 project in Manchester, this recent venture in London, Victoria, draws deeply on cosmic alchemy. It’s a space that celebrates human curiosity about our cosmic origins and honours the Victorian era’s groundbreaking scientific advancements.
This transformative environment alludes to the era’s momentous understanding of parallax, offering patrons a design rich with the depth and wonder of the stars above. The entrance sets the stage for the cosmic journey—pass through a tunnel aglow with celestial light and emerge into a world where time and space fluidly blend.
The bar is central to this starlit journey. It is a masterpiece of symmetry and light, commanding attention with theatrical arches. It’s a stage where skilled bartenders concoct otherworldly creations against a palette of dark tones, vibrant colours, and shimmering metallics.
The visual drama unfolds across the walls, where light dances with shadows upon meshes and mirrors. These elements evoke the grandeur of the night sky, creating a dynamic celestial show. Delicate lighting fixtures and solar-inspired décor contribute to the stargazing experience, while luxurious materials, intimate alcoves, and curved forms lend an air of elegance and comfort.
The Alchemist promises innovative cocktails, eclectic music from emerging DJs, and an atmosphere that shifts from energetic to intimate as day turns to night.
DesignLSM has expertly tailored the celestial narrative for The Alchemist’s locations across the UK, including Manchester, Newcastle, and Oxford. The London Victoria site joins this impressive portfolio, bringing the brand’s transformative ethos to the forefront.
Jenny McPhee, The Alchemist’s Brand Director, expressed excitement over the refreshed venues and the anticipation of the Victoria launch. It’s clear that when creative forces unite, the result is nothing short of astronomical. Prepare to be whisked away into an enchanting cosmos at The Alchemist, where the spirit of exploration is served in a glass.
Photography by Stevie Campbell